Cinematic Videos for Businesses

The new Apple TV 4K brings Apple TV+, Apple Music, Apple Fitness+, and Apple Arcade together with all your favorite streaming apps — in our best‑ever picture and audio quality. With the blazing performance of the A15 Bionic chip, intuitive controls, and seamless interaction with your devices and smart home accessories. It’s everything you love about Apple — on your biggest screen.

Starting at $129

Subscription may be required to access some content.

Main Features

SharePlay
Watch movies or shows with anyone, anywhere, with SharePlay. Just start a FaceTime call on your iPhone or iPad, and add Apple TV to include the big screen in this shared viewing experience. Everyone’s playback will remain coordinated — so you and your friends can laugh, cry, scream or sigh at the same time.

Shared with You
Movies and shows shared through Messages appear in a new row in the Apple TV app.

For All of You
‍Browse a new row in the Apple TV app to find something that everyone in the house can’t wait to watch.

Audio Sharing
Shhhh. It’s gonna get loud. When the kids go to bed, Audio Sharing lets you connect two sets of AirPods to your Apple TV 4K and still enjoy movies and shows — with every scream, explosion and roar.

Spatial audio with dynamic head tracking
‍Hear. There. Everywhere. Listen with AirPods Pro or AirPods Max for a cinema-like experience with sound that surrounds you.

HomePod mini with Siri
Immersive sound.
No question about it.
Pair two HomePod mini speakers with Apple TV 4K and enjoy rich, room-filling stereo sound for everything you watch. And with Siri, finding movies, launching apps or controlling videos is just an ask away.

iPhone control
‍Control it all with iPhone. Good call. Convenient built-in controls appear on your iPhone on the Lock Screen and in Control Centre — so you can easily play, pause, fast-forward, rewind and adjust the volume on your TV. You can also use Face ID to make purchases or sign in to apps.

HomeKit
Knock, knock. Who’s there? HomeKit. Get a live view of your front door and other cameras around your house at the same time. Control your thermostat. Double-check the locks. Apple TV 4K is the ultimate smart home hub, letting you control all your HomeKit devices.

AirPlay
‍Take a look at everything you can share. With AirPlay, you can share the latest movies, holiday photos, music and even 4K HDR videos from your iPhone or iPad to your Apple TV 4K in their full resolution.

Multi-user support
‍You get your TV. They get theirs. With multi-user support in Control Centre, all your family members can quickly find only the shows they want to watch. Up Next lists, video and music collections, recommendations and more are tailored to each of you.

Photos
‍Smile. Your photos are on TV. Enjoy your photos, videos and shared albums on the big screen. Memories automatically creates collections of your best, and Apple TV 4K lets you see them in 4K.

App Store
‍There’s always something good on. The App Store on Apple TV 4K has something for everyone. Thousands of top sport, fitness and kids’ apps. And, of course, a world of games.

Blockbuster Experience

From editors to composers, directors to cinematographers, First ADs to Production designers, sound designers to VFX supervisors, Elsa collaborates with some of the best in the industry. A collective experience that speaks for itself.

Your Brand Film

Simply connect your favourite devices and transform your house into a remarkably smart, convenient and entertaining home. Control lights and thermostats with your iPhone — or just your voice. Play any song, in any room, from anywhere. And elevate movie night with cinema-like picture and sound. All with the security and privacy of Apple.

Apple Original shows and movies from Apple TV+. Just the premium channels you want. Thousands of movies to buy or rent. Popular streaming services. It’s all your TV. All in one app.

Apple Original shows and movies from Apple TV+. Just the premium channels you want. Thousands of movies to buy or rent. Popular streaming services. It’s all your TV. All in one app.

Apple Original shows and movies from Apple TV+. Just the premium channels you want. Thousands of movies to buy or rent. Popular streaming services. It’s all your TV. All in one app.

Produced by Award-winning filmmakers

Narrative. How the story of your business will be told.

Masterfully filmed and edited with rapid-cut shots and inventive techniques, the narrative of the film is being developed closely with a range of partners including The Northern Powerhouse Partnership (NPP), CBI, Make UK and NP11.

The film charts the game-changing companies, the people, places and pioneers shaping a new industrial landscape in the North of England and examine why the region is pivotal to the UK’s national recovery and prosperity.

"We aren’t merely creating products. We’re creating something magical for the person who uses it."

Rob Moulds, Managing Director

Shipham Valves

Lights. Camera. Action.

Hollywood comes to The North.

PROJECT NORTH will showcase the very best of the region, inspiring the world to collaborate, visit, study, live, work and do business in the North of England.

Preview

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Maps. Your guiding hand. Whether you’re walking, driving, cycling or taking public transport, Maps makes it easy every step of the way. Gentle taps from the Taptic Engine let you know when it’s time to turn left or right, so you don’t have to look at your watch.

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H2O. You’re good to go. Apple Watch is water resistant to 50 metres. So whether you’re in open water, or tracking your splits and sets at the pool, you’re covered.2

Add top content here.

Paste any layout into the .padding-vertical div.

Maps. Your guiding hand. Whether you’re walking, driving, cycling or taking public transport, Maps makes it easy every step of the way. Gentle taps from the Taptic Engine let you know when it’s time to turn left or right, so you don’t have to look at your watch.

The performance you’re looking for. Straight out of the box.

True-to-life picture and sound.
Look no further than Apple TV 4K with Dolby Vision to elevate your entertainment to its most vivid.
Then fully immerse yourself in three-dimensional audio with a Dolby Atmos–compatible sound system,and you’ll see how Apple TV 4K brings home a truly cinematic experience.
High Frame Rate HDR.
At twice the frame rate for high dynamic range (HDR) video, Apple TV 4K delivers brighter, more realistic colours and greater detail. Fast-action sport looks incredibly smooth. Nature documentaries come alive. And YouTube videos jump off the screen.
From $199

Trade in your smartphone for credit.

It’s the ultimate fitness partner.

Activity rings show all the ways you move throughout the day using three simple metrics — Move, Exercise and Stand. You can also track workouts like Pilates, Cycling, Dance or just about anything else with the Workout app.

Get the exact workout
metrics you need.
Down to the decimal.
Get the exact workout
metrics you need.
Down to the decimal.
Get the exact workout
metrics you need.
Down to the decimal.
Get the exact workout
metrics you need.
Down to the decimal.

Trade in your smartphone for credit.

It’s the ultimate fitness partner.

Activity rings show all the ways you move throughout the day using three simple metrics — Move, Exercise and Stand. You can also track workouts like Pilates, Cycling, Dance or just about anything else with the Workout app.

Produced using the latest cinema technology.

It’s the ultimate fitness partner.

Activity rings show all the ways you move throughout the day using three simple metrics — Move, Exercise and Stand. You can also track workouts like Pilates, Cycling, Dance or just about anything else with the Workout app.

Get the exact workout
metrics you need.
Down to the decimal.
Get the exact workout
metrics you need.
Down to the decimal.

All-new city experience
Explore cities with unprecedented detail for roads, neighborhoods, trees, buildings, and more. Visit amazing 3D landmarks like the Golden Gate Bridge in both the day and dark mode maps.

Get the exact workout
metrics you need.
Down to the decimal.

Trade in your smartphone for credit.

It’s the ultimate fitness partner.

Activity rings show all the ways you move throughout the day using three simple metrics — Move, Exercise and Stand. You can also track workouts like Pilates, Cycling, Dance or just about anything else with the Workout app.

Custom tile

Latest Work:

What is the film about?

Why the North is one of the best places on the planet - inspiring the world to visit, study, live, work and do business here.

The film will chart the game-changing companies, the people, places and pioneers shaping a new industrial landscape in the North of England and examine why the region is pivotal to the UK’s national recovery and prosperity.

The narrative of the film is being developed closely with a range of partners including The Northern Powerhouse Partnership.

From bold breakthroughs and twists on tradition, to the fresh perspectives that challenge convention and stimulate progress. A ‘calling card’ to catapult the North’s industrial strengths to the world stage and showcase the magical and mystical qualities that set the region apart.  

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How can businesses feature?

We have designed a range of film packages for businesses to become a brand partner and form part of the narrative.

Get some stunning visuals that capture the essence of your company that can play over an interview with your MD / CEO.

Check out the film format section for more details on how we are going to tell this story.

Other benefits range from tickets to the premiere, PR / Marketing perks to having a 360 VR tour and a range of other assets for your business.

Even have your very own brand / corporate film production!

Set up a call with the production team to discuss the different features of each package and tailor a solution for your needs.

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What Sectors wil feature?

It's not just about showing off our beautiful landscape and tourism attractions. Educational facilities, science and technological capabilities will also feature as well as our infrastructural assets, investment highlights and the many industrial achievements across the North including our sustainability ambitions.

Bio-technology, rail, financial services and digital and creative sectors will all feature showcasing the extensiveness of our value proposition and celebrating the people who are proud to call the North, home.

A place of thriving industry and home to the UK's most innovative companies and success stories in technology, clean energy, transport, manufacturing and creative sectors, as well as a range of regeneration projects.

By focusing on the North’s priorities and prime capabilities as identified in the Northern Powerhouse Independent Economic Review, we aim to have a positive impact upon people’s lives and to unlock the North’s full potential.

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Who is behind it?

ELSA was established by award-winning Director and Producer Scott Elliott and Sid Sadowskyj, known for their feature film Scott and Sid which won Best British Film in 2019 and for their collaboration with Sean Bean in 2022 on Project Yorkshire.‍

Since inception, the company has expanded to include a specialist team of producers, animators, editors, creative directors and camera/sound operators. Together, Elsa creates unique productions for a growing client base around the world.

Project North is produced in collaboration with partners such as the Northern Powerhouse Partnership (NPP).

For further details, check out our section "Who is behind it?"

Close x

What sectors will feature?

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Close x

How will the film be distributed and promoted?

Project North will be launched at a Premiere event in 2024 (date tbc) and be available on various streaming platforms including Amazon Prime.

The trailer and campaign to promote the film will be launched on social media in January 2024.

Paid advertising including Google Ads (Youtube) and across Instagram, Linked in, Twitter and Facebook.

Leveraging relationships across the Northern Powerhouse to promote the film through multiple networks and industries.

Close x

How can this film help the North?

This film can help to attract billions in investment and catapult the North’s story globally - promote the region's leading industries and be a calling card to inspire investors, students and visitors..

The North is central to the UK’s national recovery and prosperity and will likely be a pivotal battleground for the upcoming General Election which is anticipated to take place in 2024.

The North can drive the growth that improves all of the UK, and the right support, policies and investments could enable the North to grow faster than any other part of the country by 2050.

In a world where content is king and video is the most powerful storytelling medium of all, this is a unique platfrom to present the North as a playground like no other - to highlight our competitiveness and capture our economic contribution not only to the UK but also internationally.

Showcasing the assets of the North of England to attract people to live, work, invest, study and do business here. A valuable asset to attract investment to the region.

Close x
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Section title 1

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Interviews

Literally be part of the narrative. Feature amongst fellow northerners including business owners, civic leaders, senior politicians and think tanks to promote the region as pioneering, innovative and enterprising.

November components

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feature02_component

Filming in 2023...

Released in 2024...

Project North

A ‘calling card’ to catapult the North’s industrial strengths to the world stage and showcase the magical and mystical qualities that set the region apart.  

Want to be featured?

002

Section_tv1

The new Apple TV 4K brings Apple TV+, Apple Music, Apple Fitness+, and Apple Arcade together with all your favorite streaming apps — in our best‑ever picture and audio quality. With the blazing performance of the A15 Bionic chip, intuitive controls, and seamless interaction with your devices and smart home accessories. It’s everything you love about Apple — on your biggest screen.

Starting at $129

Subscription may be required to access some content.

003

section_video2

Campus Experience

Bring Apple
to your campus.

We’re committed to helping every institution experience the transformational power of Apple technology. Our team of dedicated experts will help you find the best products and services to achieve your goals and bring your vision to life.

Learn more

Student Success
Explore how Apple products can help your institution support holistic student success in a hybrid learning environment.

Download the guide

(PDF)

Apple Financial Services
Our team can help you maximize your budget and build an affordable financing plan that’s in line with your institution’s goals.

Learn more

AppleCare Products
Your one-stop shop for service and support from Apple experts for technical support, Apple hardware service, and software support.

Learn more

Work at Apple

Join a team and inspire the work.

Discover how you can make an impact: see our areas of work, worldwide locations and opportunities for students.

"We aren’t merely creating products. We’re creating something magical for the person who uses it."

Ehsan, Engineering Manager

Learn about work at Apple

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The future of healthcare is in your hands.

Healthcare providers can deliver the best care when they have powerful, intuitive tools. Our technology helps them work effectively within hospitals, connect remotely with patients and conduct groundbreaking medical research. The result is care that becomes more efficient, more personalised and ultimately more human.

Continue patient care at home.

At home, iOS and iPadOS apps enable patients to stay connected to their care teams between appointments. Healthcare organisations can use off-the-shelf apps or use CareKit to create apps that empower patients to manage their health. iPhone, Apple Watch, the Health app and HealthKit-enabled apps and medical devices make it easy for patients to record their health data and share it with their care teams.

Apple in the hospital.

Our products transform the way doctors and nurses work with their patients. Apps on iPhone and iPad allow hospitals to work more efficiently. Clinicians can access health records and data right when they need them. Nurses can ensure better patient safety while administering medication. And patients can stay informed and engaged in their own care by communicating with their medical teams during hospital stays.

Create custom apps
for medical research.

Medical researchers can streamline their studies by building apps with ResearchKit. The open source framework makes it easier for researchers to enrol participants, capture informed consent, and gather medical information more frequently, rather than only during periodic visits.

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Powerful Storytelling

Key Sectors

Welcome to Apple San Diego, a growing tech and engineering hub with career opportunities across a range of teams.

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Create custom apps
for medical research.

Medical researchers can streamline their studies by building apps with ResearchKit. The open source framework makes it easier for researchers to enrol participants, capture informed consent, and gather medical information more frequently, rather than only during periodic visits.

Nicole | Product Quality Engineer | Cork, Ireland

Our facility in Ireland builds iMac for customers across Europe, the Middle East and Africa.

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The impact of Apple. Across industries.

Apple innovation is already changing the way people do business — from retail to manufacturing and services. And because Apple products integrate seamlessly with existing corporate infrastructure, deployment is as easy as it is powerful.

Technology

SAP

Using Mac is a personal choice. And a powerful one too.

Manufacturing

Volvo Cars

Car service. Meets customer service. Meets Apple Watch.

Manufacturing

Vestas

Apps help build the wind turbines that power change.

Manufacturing

Want Want

Mac. A key ingredient in a snack brand’s best work.

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Areas of Work

Redefining what’s possible.

Our teams are pushing boundaries and leading us to innovative breakthroughs.

Hardware

Be part of a group that develops revolutionary ideas and creates the kinds of products that few ever imagine.

Software and Services

Join an engineering team where every aspect of the work is built around a respect for the customer’s needs.

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Nicole | Product Quality Engineer | Cork, Ireland

Our facility in Ireland builds iMac for customers across Europe, the Middle East and Africa.

Nicole | Product Quality Engineer | Cork, Ireland

Our facility in Ireland builds iMac for customers across Europe, the Middle East and Africa.

Nicole | Product Quality Engineer | Cork, Ireland

Our facility in Ireland builds iMac for customers across Europe, the Middle East and Africa.

Nicole | Product Quality Engineer | Cork, Ireland

Our facility in Ireland builds iMac for customers across Europe, the Middle East and Africa.

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Innovation

When experts make the decisions, they decide to innovate.

Innovation is led by those who know their stuff, whether it’s the first job of their life or the latest project in a career decades in the making. At Apple, innovation depends not only on brilliant individuals, but also on a community of specialists, each focused on what we can do instead of what’s been done. We foster this culture by giving experts the room to take bold yet informed risks that lead to breakthroughs.

Everyone here is an innovator, or an innovator-to-be — even in areas customers don’t typically notice: Consider the Siri curators and engineers who help reduce bias with continual updates and respectful neutrality in search responses. Or the teams who designed, produced, and shipped millions of COVID-19 face shields for front-line medical workers. Or the chef in one of our cafés who patented our environmentally friendly pizza box.

"We aren’t merely creating products. We’re creating something magical for the person who uses it."

Ehsan, Engineering Manager

Learn about work at Apple

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Our values
lead the way.

People
dedicated to people.

See Apple standards

Powered by worker voices.

See what we’re doing

Educating tomorrow’s innovators. Today.

Read about our initiative

Workers speak volumes.
We’re all ears.

A single voice can bring powerful change. That’s why we’re focused on ways to amplify the voices of people across our supply chain, like conducting interviews and surveys and providing hotlines for people to raise concerns, while protecting privacy and anonymity. With this feedback, we work directly with suppliers to make improvements to their workplaces. The most common feedback we receive centres on topics such as expanding transport options, improving food service offerings, and providing opportunities to develop management practices through increased training.

We also partner with leading human rights experts, including the International Organization for Migration and the International Labour Organization, to help us strengthen our programmes.

‍

Upholding labour and human rights.

Everyone deserves to be treated with dignity and to have their rights respected, and we are deeply committed to ensuring that this is the case for people across our supply chain, regardless of where they work or what their job is. Among many protections, it’s mandatory that our suppliers provide fair working hours, a safe work site and an environment free from discrimination.

There’s power in these rights. We require our suppliers to provide every person in our supply chain with training in workplace rights, and in 2021 we launched an innova­tive platform to deliver a world-class experience. This helps make sure that people across our supply chain receive the best education possible, and enables us to identify gaps in supplier employees’ knowledge of local laws, labour and human rights, and workplace requirements. To ensure that people in our supply chain do not encounter a situation where their rights are disrespected, it’s mandatory for suppliers to provide effective ways to report grievances, and they are prohibited from interfering with workers’ lawful right to organise. We prohibit suppliers from retaliating against their employees for speaking up. Last year we contacted over 42,000 people to confirm that they did not experience retaliation as a result of participating in interviews during assessments of their employers.

Workers speak volumes.
We’re all ears.

A single voice can bring powerful change. That’s why we’re focused on ways to amplify the voices of people across our supply chain, like conducting interviews and surveys and providing hotlines for people to raise concerns, while protecting privacy and anonymity. With this feedback, we work directly with suppliers to make improvements to their workplaces. The most common feedback we receive centres on topics such as expanding transport options, improving food service offerings, and providing opportunities to develop management practices through increased training.

We also partner with leading human rights experts, including the International Organization for Migration and the International Labour Organization, to help us strengthen our programmes.

‍

Upholding labour and human rights.

Everyone deserves to be treated with dignity and to have their rights respected, and we are deeply committed to ensuring that this is the case for people across our supply chain, regardless of where they work or what their job is. Among many protections, it’s mandatory that our suppliers provide fair working hours, a safe work site and an environment free from discrimination.

There’s power in these rights. We require our suppliers to provide every person in our supply chain with training in workplace rights, and in 2021 we launched an innova­tive platform to deliver a world-class experience. This helps make sure that people across our supply chain receive the best education possible, and enables us to identify gaps in supplier employees’ knowledge of local laws, labour and human rights, and workplace requirements. To ensure that people in our supply chain do not encounter a situation where their rights are disrespected, it’s mandatory for suppliers to provide effective ways to report grievances, and they are prohibited from interfering with workers’ lawful right to organise. We prohibit suppliers from retaliating against their employees for speaking up. Last year we contacted over 42,000 people to confirm that they did not experience retaliation as a result of participating in interviews during assessments of their employers.

Workers speak volumes.
We’re all ears.

A single voice can bring powerful change. That’s why we’re focused on ways to amplify the voices of people across our supply chain, like conducting interviews and surveys and providing hotlines for people to raise concerns, while protecting privacy and anonymity. With this feedback, we work directly with suppliers to make improvements to their workplaces. The most common feedback we receive centres on topics such as expanding transport options, improving food service offerings, and providing opportunities to develop management practices through increased training.

We also partner with leading human rights experts, including the International Organization for Migration and the International Labour Organization, to help us strengthen our programmes.

‍

Upholding labour and human rights.

Everyone deserves to be treated with dignity and to have their rights respected, and we are deeply committed to ensuring that this is the case for people across our supply chain, regardless of where they work or what their job is. Among many protections, it’s mandatory that our suppliers provide fair working hours, a safe work site and an environment free from discrimination.

There’s power in these rights. We require our suppliers to provide every person in our supply chain with training in workplace rights, and in 2021 we launched an innova­tive platform to deliver a world-class experience. This helps make sure that people across our supply chain receive the best education possible, and enables us to identify gaps in supplier employees’ knowledge of local laws, labour and human rights, and workplace requirements. To ensure that people in our supply chain do not encounter a situation where their rights are disrespected, it’s mandatory for suppliers to provide effective ways to report grievances, and they are prohibited from interfering with workers’ lawful right to organise. We prohibit suppliers from retaliating against their employees for speaking up. Last year we contacted over 42,000 people to confirm that they did not experience retaliation as a result of participating in interviews during assessments of their employers.

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Campus Experience

Take higher education to new heights.

See how leaders are creating amazing campus experiences with Apple technology.

Duke University

Apple Student ID. The one‑tap wonder.

Duke University uses Apple Student ID to help students, faculty, staff, and alumni get around campus. Once they add their student ID to Apple Wallet, they can use iPhone or Apple Watch to enter dorms and libraries, ride the campus bus, and pay for meals. And it’s not just convenient — Apple Student ID keeps all their information private and secure.

Shanghai Business School

Building apps for real world experience.

Shanghai Business School uses Swift and Xcode on Mac to power its innovation center. Students from every major come together in this advanced incubator space to build iOS apps that solve the problems they care about most.

University of Nebraska–Lincoln

Powering performance from practice to game day.

The University of Nebraska–Lincoln uses Apple technology to give its entire athletics department a competitive edge. Coaches and trainers use apps on iPad to drive team performance, support wellness, and manage health. And all student athletes receive a MacBook Air to help them succeed academically.

Campus Experience

Bring Apple
to your campus.

We’re committed to helping every institution experience the transformational power of Apple technology. Our team of dedicated experts will help you find the best products and services to achieve your goals and bring your vision to life.

Learn more

Student Success
Explore how Apple products can help your institution support holistic student success in a hybrid learning environment.

Download the guide

(PDF)

Apple Financial Services
Our team can help you maximize your budget and build an affordable financing plan that’s in line with your institution’s goals.

Learn more

AppleCare Products
Your one-stop shop for service and support from Apple experts for technical support, Apple hardware service, and software support.

Learn more

Campus Experience

A commitment to people and the planet.

Unparalleled privacy.
Powerful privacy features are built into every Apple device to protect your data and give you control over your information.

Learn more

A clean footprint. Every Apple product is designed to reduce our impact on the planet without compromising performance, strength, or materials.

Learn more

Access for all. Every Apple product has built-in accessibility features that help all people on campus learn, create, and do what they love.

Learn more

Racial Equity and Justice Initiative

Apple is committed to dismantling systemic racism and expanding opportunities for communitiesof color through education,
economic empowerment and criminal justice reform.

Learn more

Now Filming...

Released in 2024...

Project North

A ‘calling card’ to catapult the North’s industrial strengths to the world stage and showcase the magical and mystical qualities that set the region apart.  

Want to be featured?

FAQs

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Where are they held?

Each session is delivered online via zoom.

How is the seminar delivered?

The seminar is delivered face-to-face or by zoom either as a group or individually.

How much does it cost?

The seminars are free. You just need to register using the contact form at the bottom of this page.

How long do the seminars last and when do they run until?

Each seminar is between 1 and 2 hours in duration. They are available from 1st March 2023 until 28th February 2024.

How can I enrol on a seminar?

Simply fill in the form below and we will be in touch to confirm date, times and provide you with a link to access the session.

Still have questions?

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Contact

Book your Package
‍Speak to the team

Have a chat with the production team today.

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